
Services
I work with my clients in different ways, either;
- taking on & leading full design projects -
or
- supporting existing internal design teams-
Whichever way I work, it's always collaborative & iterative.
I'm used to slotting into large, multidisciplinary teams &
I offer the following services & skills
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High Level/ Strategic
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Creative direction & design identity definition
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Trend Research (Socio- Cultural & Aesthetic)
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Able to translate consumer/ user insights into compelling product propositions
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Experienced in working with (and as part of) large, multidisciplinary teams
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Familiar with the use and application of a number of research techniques
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Branding
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UX; User- focussed (a strong advocate of user- centred design principles)
Operational
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Storyboarding & concept framing
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User flows/ journeys
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Rapid concept generation & development (can be via hand sketches, A.I or CAD visualisation)
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High surface- quality 3D CAD modelling
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Rendering & high- level visualisation
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Interaction design- (Mainly physical & some digital/ graphical user interface)
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Product detailing
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Modelmaking & prototyping (through partners)
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Able to design either conceptually or to a tight brief (including cost targets)
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Experienced in bringing concepts through to mass- production
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Knowledge of mass- production processes
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Collaborative; Experienced in with working with research scientists, consumer insights, marketing, development & engineering teams
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Knowledge of sustainable design principles, practices, materials & systems (& the pragmatic realities of these)