Philips
'DesignLine Edge' TV

Project Description

 

Back in 2011, TVs were tech- focused; a sea of glossy black same-ness, with a battle for the thinnest bezels & slimmest screens.

 

As part of the Philips Design TV team, I helped to break the mould & redefine TV as part of a ‘Product as Furniture’ approach. 

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* this project- my involvement was post- sketch concept through to production

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The product won IF & Red Dot design awards.