Pro Hair Care
A range of of consumer hair care products for Philips with the characteristics, performance and build- quality of professional devices.
The products are sold with a 5- year guarantee and so much of the design effort was focused on communicating a sense of quality and longevity.
The full- size dryer in the range won ‘IF’, ‘Red Dot’ and 'Good Design' awards.
These products were designed together with the internal Philips Design team. My role was as product design lead.